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Mobicip on iPhoneandKids.com

SUREN on March 26, 2009

Thank you iPhoneandKids.com for a fair review of the Mobicip parental control browser. You are doing a great job reviewing iPhone apps designed for kids. Parental control and internet safety is a big issue for parents who buy the iPod Touch or iPhone. Thanks for bringing attention to this issue and for reviewing our solution as well.

We would like to address some of the questions you raised about Mobicip in your review.

App Store Ratings

Unfortunately, app store ratings are heavily weighted against free apps. For any app, only users that purchase the app can review it. Since Mobicip is free app, anyone can download it. It turns out that the iPhone prompts anyone who deletes an app to rate it, while people who are using it actively are never asked to rate the app. This skews the rating numbers, especially when we have some suspicious operators (we think) that are artifically trying to bring down our rating. Our recommendation is to read the reviews that people have taken the time to write, and go by those reviews.

Website Problems

Yes, we do have some problem websites that users have reported. We have a small list of these sites that we are actively working to fix. Users are notified as and when the fixes are rolled out. The good news is that there are only a handful of these and all of them should be fixed soon.

We would have loved to see an independent head-to-head comparison of the alternatives, especially with the usability of the browser and the quality of the filtering. Perhaps you will be able to do it at a later time.

Thanks anyway.

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